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Friday, March 11, 2011
Loving and hating internet shopping
It’s funny the way we all want the best of both worlds.
For example, I’m a real foodie and like nothing more than searching out the best ingredients and turning them into a riot of taste and colour on the plate.
For example, I’m a real foodie and like nothing more than searching out the best ingredients and turning them into a riot of taste and colour on the plate.As such, I sometimes claim to hate the supermarkets and deride them as soulless, impersonal and eerily alike to each other. Yet. I also love them for their ease and convenience and can get withdrawal symptoms when I’m on holiday in places where I have to deal solely with the kinds of independent grocers that, at home, I like to champion.
I want the best of both worlds from my husband too, the poor soul – I want him to earn money and look after me but I also want him to give me space and let me be an independent career woman. Yes, darling, I understand this is very probably why you “never get it right”.
I’m also like this with internet shopping. Yes, I love the way it levels the playing field and democratises the selling process, but I also miss the human interaction and tangible experience that I used to get from going out and buying things directly from shops
Nowadays, if I want to buy a book, a film, a mattress, a car – anything – I don’t just go to the high street and buy the first thing I see, I actually get to compare items from literally hundreds of vendors until I’ve found the right product at the right price. And although I get a cheap deal, is it possible to put a value on the human exchanges I’m missing out on?
One area where I’m certainly glad it’s possible to shop online is the car insurance market. No longer do I have to phone broker after broker and insurer after insurer looking for a cheap quote for woman driver insurance (the kind of human exchange I can do without), like CoverGirl’s customers I just do it online, in minutes, which gives me more time and money to do things that I love – hurray!
Image © jbcurio via Flickr, under Creative Commons Licence
Labels: internet shopping, online, woman driver insurance
# posted by Fuse @ 2:18 AM 
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